Fund Marketing

Asset Management Marketing Focus #4

By Elliot Burr on August 18, 2017
17-Aug-Roundup-FI

Welcome to our asset management marketing roundup Asset managers are increasingly looking to embrace digital, offering innovative ways to engage with investors who are looking to trust those that are up to speed. From marketing funds…

Asset Management Marketing Focus #3

By Elliot Burr on August 11, 2017
11-Aug-Roundup-FI

Welcome to our asset management marketing roundup Asset managers are increasingly looking to embrace digital, offering innovative ways to engage with investors who are looking to trust those that are up to speed. From marketing funds…

Asset Management Marketing Focus #2

By Elliot Burr on August 4, 2017
4-Aug-Roundup-FI

Welcome to our asset management marketing roundup Asset managers are increasingly looking to embrace digital, offering innovative ways to engage with investors who are looking to trust those that are up to speed. From marketing funds…

Asset Management Marketing Focus #1

By Elliot Burr on July 28, 2017
28-July-Roundup-FI

Welcome to our asset management marketing roundup The world of finance is currently under a period of vast digital transformation. Traditional institutions from banks to fund managers are under increasing amounts of pressure from new technologies;…

The rise and rise of influencer marketing

By David Prosser on July 27, 2017
Influencer-Marketing

Influencer marketing is now the fastest-growing division of many marketing agencies’ businesses according to a new study, reflecting a seemingly insatiable appetite amongst clients for more help with this activity. Indeed, the number of monthly Google…

Friday Fund Marketing Roundup #49

By Luke Hinchliffe on July 21, 2017
Friday Fund Marketing Roundup

Welcome to our fund marketing round-up At Kurtosys we live and breathe digital marketing for asset management, so we’ve collated some industry highlights that hopefully you’ll find useful. From the latest fintech software to an upcoming trade…

Generating Income in Today’s Low Interest Rate Climate Takes Creativity

By Karen Riccio on July 19, 2017
Creativity-Income

Investors who risked even a single penny in the stock or real estate markets over the past 17 years understand intimately the pain of losing money and how it can alter their mindset. If they deny…

Friday Fintech Marketing Roundup #48

By Elliot Burr on July 7, 2017
June-FFMR

Welcome to our digital marketing round-up Here at Kurtosys we fall down the digital rabbit hole so you don’t have to. We’ve pulled out some of the best reports, eBooks and articles from the digital sphere,…

The Future of Fund Factsheets: 8 Industry Insights

By Courtney McQuade on July 6, 2017
Fund-Factsheets

Having already looked at what the future of asset management will be, we at Kurtosys are also specifically curious as to how the financial sector views the role that fund factsheets play. Are traditional fund factsheets…

Fintech Marketing Monthly: June ’17 [Video]

By Elliot Burr on June 30, 2017
June-17-Video

Welcome to the Kurtosys Fintech Marketing Monthly Roundup Each week, we here at Kurtosys scour the internet to find the latest tips for fund marketers and bloggers, as well as the most important news in the world…

Friday Fintech Marketing Roundup #47

By Elliot Burr on June 23, 2017
June-FFMR

Welcome to our digital marketing round-up Here at Kurtosys we fall down the digital rabbit hole so you don’t have to. We’ve pulled out some of the best reports, eBooks and articles from the digital sphere,…

How fund managers succeeded at digital marketing in June

By Andrew Byford on June 21, 2017
Twitter-Marketing

The need for institutions within the financial services industry to embrace digital is of the utmost importance, and the way that asset managers go about their digital marketing strategies is at the forefront of our radar…