digital marketing

The Top 7 Digital Marketing Trends to Hit Financial Services in 2019

By Leandi Kolver on December 17, 2018

As 2018 draws to a close it’s the perfect time to look ahead and plan for the challenges and opportunities 2019 will bring. With this in mind, we’ve lined up the top 6 digital marketing trends…

BMO Marketing Perspectives: Opportunity through consolidation

By Sam Shaw on September 18, 2018
BMO-interview-city

After Bank of Montreal’s fund management arm acquired F&C Investments in 2014, the investment community has kept a keen eye on the phased rebrand and waited to see what it could expect from BMO Global Asset…

Why they call this digital project manager “the fixer”

By Luke Hinchliffe on March 29, 2018
Same-direction-Amanda-Curran

An interview with Amanda Curran, who leads Project Management & Digital Implementation at AllianceBernstein   Tell us about your role at AllianceBernstein I’m a project manager and fall under the digital project management team. What tends…

Five Step SEO Strategy for Fund Marketing Websites

By Richard Watts on November 28, 2016
seo

One of the biggest challenges faced by many of our Asset and Wealth Management clients is the creation of an SEO strategy and the tactical implementation. This is either due to the lack of resource or…

Friday Fund Marketing Round-Up #9

By Katie Smart on August 26, 2016
Fund Marketing Friday Ft Image

Welcome to our digital marketing round-up Here at Kurtosys we fall down the digital rabbit hole so you don’t have to. We’ve pulled out some of the best reports, eBooks and articles from the digital sphere….

Friday Fund Marketing Round-Up #6

By Katie Smart on August 5, 2016
Fund Marketing Friday Ft Image

Welcome to our digital marketing round-up Here at Kurtosys we fall down the digital rabbit hole so you don’t have to. We’ve pulled out some of the best reports, eBooks and articles from the digital sphere-…

FinServ: How Women Perceive It

By Sarah Mardiney on May 9, 2016
FinServ Women

This blog post will examine some financial services (FinServ) that are marketed towards women in hopes of encouraging financial literacy among females (especially millennials like myself), as well as spreading the word on the financial resources…

How to succeed with Social Media Compliance in Financial Services

By Courtney McQuade on May 5, 2016
social media compliance

There’s no denying that social media is no longer a “nice to have.” It’s a required part of any company’s marketing strategy, in any industry. Although the financial services industry has been the last industry to…

4 Tactics to Help Personalize Your Fund Marketing

By Taranita Costales on September 2, 2015
share-a-coke-personalized-marketing

In 2014, Coca-Cola globally launched the “Share a Coke” campaign after seeing Australian sales rise as a direct result of its efforts in 2011. If you’ve seen or drank a Coke in the last year you’ve…

Dynamic Advertising & Retargeting: A Cutting-Edge Technique to Improve Fund Marketing [Series]

By Paul Fawcett on August 3, 2015
content-recommendation

The range of digital marketing tools we have at our disposal is getting bigger every year. But sometimes it’s hard to keep up with the innovation that’s happening around us, and more specifically how these tools…

Recommended Content: A Cutting-Edge Technique to Improve Fund Marketing [Series]

By Courtney McQuade on July 29, 2015
content-recommendation

The range of digital marketing tools we have at our disposal is getting bigger every year. But sometimes it’s hard to keep up with the innovation that’s happening around us, and more specifically how these tools…

Stellar Asset Management Introduces Content and Data-Rich Website Developed by Kurtosys

By Luke Hinchliffe on May 28, 2015
Stellar AM

Kurtosys’ Website Solution Gives Stellar’s Marketing Team Complete Control of Their Content and Data With the Help of WordPress London, UK – May 28, 2015 – Kurtosys, a global financial technology firm that helps asset managers…

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